Im a supervisor one of the full service locations. I see Thousands of those stickers a week. I see gorgeous cars - bentleys/mercedes sl's/jag's/a few old rolls royce' come through our wash repeatedly and notice more and more and more swirls. I must back up hoffmans on this, for the average every day driver, it is a great thing. My father and uncle use them both on the daily work vehicles. And its great for them because they drive a TON. The products we are given, are designed to do a specific job in record time. We dont stock multiple stage buffing and waxes compounds. So in kaviks experience it was not great. The car wash itself is nearly impossible to get a car actually clean. Theres to many different contours and body lines on cars. It cant happen. With the OP i completely understand your frustration. I cant bring my car through the carwash, because i go crazy. When a place like hoffmans does 1000 cars a day, its not as easy as you think to do a 100% perfect job on every car we see. But like you said. It is 30 bucks for unlimited washes on the car. You literally can go once an hour-we need to time in between to fill out hourly reports.
On an average everyday car. I find that it does a good job. But on a well sculpted car with sharp body lines that is low to the ground....it struggles. I can remember a few days ago, we had a dodge ram diesel truck with 36inch tall tires and a 6 inch lift, followed by a bmw m3, followed by a chevy impala. Think about the differences in those cars.
I dont mean to jack your thread but i couldn't help but notice it. Im sorry for everyones unfortunate visits to the wash, but i can assure you we all try to correct these problems everyday.